Data mining for Sales and Marketing

Data mining for Sales and Marketing

Data mining for Sales and Marketing

• How to create stable, long-lasting predictive model
• Làm thế nào để tạo ra mô hình dự báo lâu dài và ổn định.

• Mining unstructured text

• Finding patterns with undirected techniques such as clustering, association rules, and link analysis
• Tìm kiếm patterns with các công nghệ vô hướng như phân nhóm, luật liên hệ, phân tích liên kết.

• Modeling specific targets with directed techniques such as regression, decision trees, neural networks, and memory based reasoning